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02 May, 2018 (Toronto, ON) – Today, AURORA unveils the video for her current single “Queendom”, directed by Kinga Burza (Dua Lipa, Lana Del Ray).  “Queendom” is AURORA’s first new music since the release of her debut album, All My Demons Greeting Me As A Friend (2016) released through Glassnote Records/Universal Music Canada, the country’s leading music company. Watch the video for “Queendom” HERE.


Kinga said of directing the video, which was shot in Prague, “It was a real honour to collaborate with such a creative and original, down to earth artist, who has such a clear understanding of who she is, where she comes from and what she wants to communicate all while admirably, being so comfortable in her own skin. I came to this project hoping AURORA was ready to push herself to the next level, but I didn't realize how ready, until I saw her on set.  Nor did I realize how effortless it would be to guide her through her amazing performances.  She is a natural talent with two firm feet on the ground- her solid roots ready to flourish with a joy and charisma that is as rare as it gets.”


AURORA recently announced she will play Bowery Ballroom in New York City on May 30 as part of the Governor’s Ball After Dark series followed by a Saturday set at the festival (June 2). She will also be playing a show in Toronto at the Velvet Underground on May 25. For more show announcements check HERE.


Praise of “Queendom” 


"Optimism radiates from “Queendom,” a dance-floor declaration of female empowerment from the Norwegian songwriter Aurora." - The New York Times 


Oh, y'all wanted a queen, huh? Well, here's your new one: AURORA, who invites you into her ethereal world of self-empowerment and imagination with ‘QUEENDOM.’” – Nylon 


"Queendom," which the singer performed at Coachella last weekend, is a stadium-filling empowerment anthem imagining the world as a matriarchy! - Paper 


The track is more outward looking and worldly — a call of arms for women’s and LGBTQ rights. It’s also incredibly catchy electro-pop song. The production is suitably vast and icy, and there’s an instantly catchy chorus that worms its way into your head from the first listen.”Idolator


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