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GLOBAL SUPERSTAR J BALVIN RETURNS TO THE COACHELLA MAIN STAGE WITH AN ‘OUT OF THIS WORLD’ PERFORMANCE UNDER THE DESERT STARS

14 APRIL 2024 (TORONTO, ON) – Global superstar and multi-Latin GRAMMY Award-winning artist J Balvin illuminated the desert with an otherworldly, multi-media experience during his highly anticipated return to the main stage at the Coachella Valley Music and Arts Festival tonight. With a performance that truly transcended expectations, J Balvin made his ground-breaking entrance aboard a UFO, captivating the crowd with his notorious energy and iconic stage presence; creating a must-see intergalactic spectacle under the desert stars for the entirety of his one-hour set.  

Opening with his iconic hit "Mi Gente," fans embarked on a galactic journey through his chart-topping albums and hits which included his latest sensation "Triple S," where he was joined by Jowell & Randy and De La Ghetto, alongside beloved fan-favourites "In Da Ghetto," "Dientes," and "I Like It." J Balvin next shocked audiences by bringing out multi Grammy award-winning rapper and Academy Award, Golden Globe and SAG award-winning actor Will Smith for an out-of-this-world rendition of the iconic hit, Grammy award-winning song "Men in Black," uniting the two as the true galaxy defenders. 

The stage came alive with a larger-than-life production, featuring a giant robotic alien affectionately named Enzo—a heartfelt tribute to J Balvin's cherished late dog—and a towering inflatable alien head, immersing the audience in the extraterrestrial atmosphere. Vetements customized a special performance look for J Balvin, who also rocked his unreleased Air Jordan 3 Rios, as he led a troupe of alien dancers through the electrifying lasers and fog; transporting the crowd to a realm beyond the stars. 

Fans had the exclusive chance to get their hands on the debut of a limited-edition J Balvin alien-themed merch line, available for purchase via the Coachella YouTube livestream. J Balvin’s cosmic journey will continue next weekend, when he returns to Coachella’s main stage on Sunday, April 21 for another mesmerizing performance for fans in the desert.

With no signs of slowing down, his Coachella performances mark his final shows in the US before embarking on his highly-anticipated "Que Bueno Volver a Verte” International Tour. The tour will kick-off on Friday, April 26 in Frankfurt, Germany and will span the world’s most iconic arenas across 20 European cities. Tickets and VIP packages are now available, please visit JBalvin.com for dates and additional information.  

Will Smith's Surprise Coachella Performance with J Balvin: Go Behind the Scenes!

ABOUT J BALVIN:
J Balvin is a highly decorated global superstar and entrepreneur with wins across Billboard Music Awards, American Music Awards, Latin GRAMMY’s and many others. Originally hailing from Medellín, Colombia, the illustrious reggaeton superstar is one of the best-selling Latin music artists with sales of more than 35 million records worldwide. He has steadfastly broken cultural barriers and become one of the Top 10 most globally streamed artists, developing legions of fans worldwide. With passions spanning across music, fashion, art and mental health, Balvin continues to lead the charge for representation across industries. Furthering his initiative for mental health awareness and the importance of mental health resources, the global icon recently launched OYE, a bilingual, mental health and creative wellness app in both Spanish and English. With his finger on the pulse of the worlds of entertainment, fashion, digital culture and beyond, Balvin has time and again proven to be an unstoppable force and inspiration to emerging artists, entrepreneurs and the Latin community.