WATCH JAMES BAY LIVE OUT HIS CHILDHOOD DREAM IN “PINK LEMONADE” MUSIC VIDEO
For immediate release
WATCH JAMES BAY LIVE OUT HIS CHILDHOOD DREAM IN “PINK LEMONADE” MUSIC VIDEO
NEW ALBUM ELECTRIC LIGHT, ARRIVES MAY 18
ELECTRIC LIGHT TOUR KICKS OFF THIS WEEK, WITH THREE CANADIAN DATES THIS FALL
“(Pink Lemonade) is so high energy and melodically gorgeous.” – Baeble
“"Pink Lemonade" harkens back to the sound of early 2000s indie rock” – Rolling Stone
“James Bay will quench your third on “Pink Lemonade”- MTV
26 MARCH 2018 (Toronto, ON) — Three-time GRAMMY® Award-nominated and BRIT Award-winning multi-platinum singer-songwriter James Bay shares the official music video for his new single, “Pink Lemonade”. Bay’s new album, Electric Light available now for pre-order, ahead of its release on May 18 via Republic Records/Universal Music Canada, the country’s leading music company.
“Making the ‘Pink Lemonade’ video is probably the most fun I’ve ever had making a music video. From that diamond encrusted top to building my own spaceship, I’m not sure making a video will ever get any better.” says Bay
On the video concept, which Bay created and designed he says, “The inspiration behind the video comes from the theme of ‘escape’ that runs through the song. I was reminded of a time when I was a about 4 years old and I told my parents I’d had enough of living with them and would be leaving home. Obviously, I never went through with it. But the drama of filling a pillow case with my most essential toys, opening the backdoor and announcing to the kitchen that it was time for me to leave is what gave me the idea for the video. I adapted it to add the spaceship part because I thought it would look better than a pillow case. I wanted to do something that felt serious but silly at the same time.”
“Pink Lemonade” is the latest track to be unveiled from his anxiously awaited second full-length album coming this May. Heralding the release of Electric Light, Bay made his electrifying debut on Saturday Night Live with two unforgettable performances of “Wild Love” and “Pink Lemonade”.
After selling out his spring headline tour, Bay recently announced details for his expanded North American run which includes a sold-out show at the Danforth Music Hall in Toronto in the coming weeks, and two other Canadian shows in the fall. Full tour itinerary available here, along with official merchandise designed by Bay himself here.
Composed in East London’s Baltic Studios, Bay co-wrote and co-produced Electric Light with longtime friend and collaborator Jon Green and brought onboard Paul Epworth (Adele, Florence and The Machine) to add final production elements to the record. Released on February 8, single “Wild Love” has already reached 10 million Spotify streams and counting in addition to racking up nearly 4 million views from its official music video co-starring Natalia Dyer of Stranger Things. Watch the “Wild Love” music video here. Across the globe it has earned widespread critical acclaim from NME, Forbes, Harpers Bazaar, Time, GQ UK, Rolling Stone, People, Clash, Billboard, and more.
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Electric Light Tracklisting:
- Intro
- Wasted On Each Other
- Pink Lemonade
- Wild Love
- Us
- In My Head
- Interlude
- Just For Tonight
- Wanderlus
- I Found You
- Sugar Drunk High
- Stand Up
- Fade Out
- Slide
James Bay Canadian Tour Dates:
April 8 Toronto, ON (Danforth Music Hall) SOLD OUT*
September 28 Toronto, ON (Woodbine Park)
October 13 Vancouver, BC (Doug Mitchell Thunderbird Sports Centre)
About James Bay
James Bay is the definition of a modern-day rock star. Following the release of his debut album Chaos And The Calm, featuring “Hold Back The River” and “Let It Go”, Bay was nominated for “Best Rock Album,” Best Rock Song,” and “Best New Artist” at the 2016 Grammy Awards. In the UK, the record became the “Biggest New Artist Album Release” that year and has been certified Gold in the United States, Germany, Australia, Switzerland, platinum in Canada, Ireland, Netherlands, Sweden, double platinum in the UK and has sold nearly 3.5 million albums in global consumption, and 2.7 billion streams worldwide. Receiving the BRIT’s Critics Choice award in 2015, Bay has gone on to receive a win for “Best Male Solo Artist” at the BRITS, International Newcomer at the ECHO Awards, “Best New Act” & “Best Solo Artist” at the Q Awards, “Most Performed Work” at the Ivor Novello Awards and was nominated for “Best New” & “Best PUSH” at the MTV EMA’s and a MTV VMA for “Best New Act.” On the other side of the globe, he has received a nod for “Best International Artist” at the ARIA Awards in Australia. In addition to selling out shows and performing at festivals across the globe, BAY lent a new version of his song “Running” for the 2016 Sports Relief charity, is an advocate for the international non-profit Wateraid, designed his own signature line for Topman, and Epiphone created the Limited Edition James Bay Signature “1966 Century” Guitar in his name.
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